Traverse City visitors are already planning
their next stop.Make sure your business shows up.
ToDoInTC is Traverse City's most comprehensive event discovery app, helping locals and visitors decide where to go in real time.
Checking live availability...
35 Founding Partner spots
Curated launch roster with promotions, analytics, and featured placement. Limited on purpose so every partner gets real visibility.
Every qualifying business can list — free
Get your profile in the app at no cost. Reviewed in 1–2 business days. Upgrade to Partner anytime for promos and analytics.
What Is ToDoInTC
A local discovery app built to answer one question fast:What's there to do in TC?
We aggregate Traverse City events, surface local businesses, and help residents and visitors move from browsing to real plans. The first month crossed over one thousand users, and the product is being built around what people actually choose when they're in town.
For partners, that means a polished business presence at launch, analytics on what people engage with, and the ability to run promos without relying on a crowded social feed.
1,000+
users in the first 8 weeks since soft launch in September 2025
Every Event
in Traverse City, aggregated in one place
35
founding partner spots at launch
The app, as it looks today.
ToDoInTC is live on the App Store and Google Play.
Be where plans happen
Show up while visitors and locals are still deciding where to eat, shop, book, and go next.
Stay visible beyond socials
Keep your business discoverable in a dedicated local product instead of fighting an algorithmic feed.
Track what converts
See impressions, taps, and interest so you know which offers are actually working.
Built for TC visitors
We surface Traverse City experiences in a format that makes sense for travelers and locals alike.
What You Get
Everything you need to turn app discovery into real visits.
Real-Time Analytics
Know what people saw, tapped, and responded to.
Impressions
2,847
+18% this week
Clicks
342
+24% this week
Click Rate
12.0%
+3% this week
Website Views
186
+12% this week
Daily Impressions — Last 7 Days
Scrollable Business Card
Your business appears as a card users scroll through in the feed.
Food & DiningYour Business Name
A locally-owned favorite serving the Traverse City community since 2018. Visit us downtown for craft cocktails and locally sourced dishes.
Business Profile Page
A dedicated page showcasing all your business details.
Your Business Name
About
A locally-owned favorite serving the Traverse City community since 2018.
Promotions in the Feed
Run promotions at multiple sizes alongside events in the feed.
Special OfferSummer Happy Hour — 50% Off Drinks
Beat the heat with half-price cocktails, craft beers, and house wines every weekday from 4–7pm. Live music on the patio Fridays.
Self-Serve Dashboard
Edit your business profile, create promos, and schedule campaigns — all in one place.
This is version one.
Founding partners help shape what comes next.
How It Works
A simple path from early access to launch visibility.
Apply
Tell us about your business and category so we can shape a balanced launch roster.
Build your presence
Approved partners get profile setup, dashboard access, and time to prepare their first promos.
Launch with momentum
When the partner program goes live, your business is already positioned where people are making plans.
Partner vs. Free Listing
Both put your business on ToDoInTC. Founding Partner unlocks promotion, analytics, and discovery.
We're opening with a small group of partners.
If your business should be part of how visitors and locals discover Traverse City this season, now is the time to apply.
Not ready for the partner program yet?